Playable campaigns for brands
Turn your campaign into a 30‑second game people want to play.
Nimblefun builds games in your brand's colours and artwork that run right in the mobile browser. Share them as a link, QR code or embed; turn players into leads and scores into rewards.
- No app to download
- First draft in minutes
- Privacy-ready lead form
Your game, wherever your customers are
- In-store QR
- Events and trade shows
- Instagram and TikTok
- Newsletters and SMS
- Website embed
- QR on packaging
How it works
From brief to live, the same day.
No developers, no agency rounds, no app store. Your marketing team sets up the campaign in its own dashboard.
- 1
Describe your campaign
Write a brief in a few sentences or pick a ready-made game. AI prepares a first draft that fits your brand: copy, game settings and reward tiers.
Summer campaign for our coffee chain. 20% off for everyone who scores over 500.
Create draft - 2
Make it yours
Logo, colours, game objects, rewards and form fields. See every change instantly in the phone preview next to the editor.
Brand colourTypefaceAaAaAaCorners - 3
Publish and measure
Go live in one click with a link, QR code and embed code ready to use. Plays, scores, leads and rewards flow into your dashboard in real time.
Liveplay.nimblefun.com/c/summer-campaign
Ready-made games
Live in minutes.
Every game is styled end to end for your brand: colours, logo, game objects and rewards. Players get it in 30 seconds and want another go.
Catch Rush
AvailableCatch your falling products, dodge the competition. Ideal for launches and discount campaigns.
Tap Rush
AvailableTap the right targets before they vanish. Fast, competitive and made for leaderboards.
Memory Match
AvailableFlip the cards, find the pairs. Makes a product range or campaign message stick.
There's more
We also build AR games people play on social media.
Beyond the ready-made games, we build AR lens games for brands that are played with head movements: players run, jump and collect products as their own avatar. Here are a few our team has made for brands.
Made for you
Ready-made games are a start. Tell us the game you have in mind.
Have a mechanic that fits your campaign's story? We design and build a mini game for your brand, from idea to launch.
A mechanic of your own
A game designed from scratch around your product, your character and your campaign.
Web or social media
A game played in the browser, an AR lens on social media, or both.
Same dashboard, same data
Web games are published on Nimblefun, with the lead form, rewards and analytics built in.
Features
Everything a campaign needs, in one place.
Your brand's assets
Upload your logo, product photos and game objects once and reuse them across every campaign.
Rewards and coupon codes
Reward tiers by score, single-use coupon pools, and claims verified on the server.
Lead form
Ask only for the fields you need. Consent wording and time are stored with every lead; export to CSV.
Real analytics
Plays, completions, score distribution, lead conversion and UTM sources. No sample data, no estimates.
Leaderboard
Keeps players coming back for another round without showing anyone's personal data.
Works on every channel
One link: print it as a QR code, share it on social media or embed it on your site. No app required.
Data and trust
Respect for personal data, built into the product.
KVKK and GDPR obligations are enforced as product rules, not left to a checklist.
No privacy notice, no launch
If the form collects personal data, the campaign cannot be published without a link to your privacy notice.
Retention and erasure
Delete leads one by one or by e-mail address and set an automatic retention period. Every erasure is logged.
Data minimisation
Only the fields your form asks for are stored. IP addresses and raw device details are not kept.
Server-side anti-cheat
Scores and reward eligibility are checked on the server; each coupon code is issued at most once.
FAQ
Frequently asked questions
Do players need to download an app?
No. Games open in the mobile browser: scanning the QR code or tapping the link is enough. They work on desktop too.
Can we customise the game to our brand?
Yes. Logo, colours, typeface, in-game objects, copy, rewards and form fields are all yours. You see every change in the phone preview before it goes live.
How long does it take to go live?
With a ready-made game, a campaign can go live the same day. AI prepares the first draft in minutes; the rest is your approval.
What happens to the leads we collect?
Leads are kept only in your workspace. You can export them to CSV, delete them one by one or by e-mail address, and set an automatic retention period.
Can players cheat their way to a reward?
Scores and reward eligibility are checked on the server, requests are rate-limited, and each coupon code is issued at most once.
Can you build a game just for us?
Yes. We also build custom mini games and social media AR games for brands. Choose "A custom game" in the demo form and we'll talk it through.
How does pricing work?
We are currently in early access with selected brands and quote according to the scale of your campaign. Request a demo to get started.
Demo
Let's build your first campaign together.
Fill in the form and we'll get in touch. On the call we build a sample game for your brand, live.
- 1Send the form
- 2Tell us your goals on a short call
- 3Your first branded game is ready